Privacy Policy

Little Hem is a children’s clothing brand based in India.

For the purposes of this Privacy Policy, “Little Hem”, “we”, “us” or “our” refers to the entity operating the Little Hem website and brand.

If you have any questions about this Privacy Policy or how we handle your information, you can contact us at:

Depending on how you interact with Little Hem, we may collect:

Information you provide to us

• Your name
• Email address
• Mobile number
• Billing and shipping address
• Information you provide when placing an order
• Information you provide when contacting us or requesting customer support
• Your preferences when you subscribe to our communications

Information collected automatically

When you visit our website, certain information may be collected automatically, such as:

• IP address
• Browser and device information
• Pages you visit
• How you interact with our website
• Cookies and similar technologies

We use this information to understand how our website is being used, improve your experience and maintain website security.

We may use your information to:

• Send you updates about our launch and new collections when you join our waitlist
• Process and fulfil orders
• Process payments through our payment service providers
• Arrange shipping and delivery
• Respond to your questions and customer-service requests
• Improve our website, products and services
• Understand website usage and improve our customer experience
• Send marketing communications where you have consented to receive them
• Prevent fraud, misuse or security issues
• Comply with applicable laws and legal obligations

We only collect and use information for purposes that are relevant to our relationship with you.

If you enter your email address in our “Join the Waitlist” form, we will use it to let you know when Little Hem launches and, where applicable, to share relevant updates about our collections.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails or by contacting us at [EMAIL ADDRESS].

Little Hem may use cookies and similar technologies to make our website function properly, understand website traffic and improve your browsing experience.

Some cookies may be provided by third-party services that help us operate our website, understand website performance, process payments, or provide marketing and analytics services.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect how some parts of our website function.

We do not sell your personal information.

We may share information with trusted service providers where necessary to operate Little Hem, including:

• Website and e-commerce platforms
• Payment processors
• Shipping and logistics partners
• Email and marketing service providers
• Website analytics and technology providers
• Professional advisers, where necessary
• Government authorities or other parties where required by applicable law

These service providers receive only the information reasonably required for the services they provide to us.

Payments made through our website may be processed by third-party payment providers.

Little Hem does not intend to store your complete debit-card, credit-card or banking credentials on its own systems. Payment information is handled by the relevant payment service provider in accordance with its own privacy and security practices.

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, misuse, loss, alteration or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

We retain personal information only for as long as it is reasonably necessary for the purpose for which it was collected, including fulfilling orders, providing customer support, maintaining business records, resolving disputes and complying with applicable legal obligations.

When information is no longer required, we will take reasonable steps to delete or anonymise it, subject to applicable law.

Depending on applicable law, you may have rights regarding your personal information, including the ability to:

• Request access to information we hold about you
• Request correction of inaccurate information
• Withdraw consent where processing is based on consent
• Request deletion of personal information where applicable
• Opt out of marketing communications
• Raise a complaint regarding our handling of your personal information

To make a privacy-related request, contact:

We may need to verify your identity before processing certain requests.

Little Hem makes clothing for children, but our website and purchasing process are intended to be used by parents, guardians and other adults.

We do not knowingly seek to collect personal information directly from children.

If you believe that a child has provided personal information to us without appropriate parental or guardian involvement, please contact us at [EMAIL ADDRESS] so that we can review and take appropriate action.

Our website may contain links to third-party websites, social media platforms or services.

We are not responsible for the privacy practices or content of those third parties. We encourage you to read their privacy policies before providing them with personal information.

We may update this Privacy Policy from time to time to reflect changes in our business, technology, services or applicable laws.

The updated version will be published on this page with the revised “Last updated” date.